Dear Sake Drinker,
Welcome to the May Issue of America's sake-centric Newsletter. In this
issue get the latest information about the sake industry post triple
disaster, read how you can help the recovery cause, look for the
silver linings of the tragedy, sing some praise for sushi, check out
the International Wine Challenge's take on sake, read about Beau's
little black book and much more.
In this issue:
Sake Situation - Ramifications of A Disrupted Sake Market
This is a very difficult section to write about as the "situation"
changes on a daily basis. For example I just heard today that one of
our major importers sent a container from Yokohama that was filled
with only sakes from prefectures that the FDA has called into
question, and that container was stopped and held. It has not been
released after 6 days. Whereas another container of sakes from non-
troubled regions was accepted and cleared in the same manner as before
the disaster. It's totally fluid.
But rather than reinvent the wheel here I have decided to link you to
an article written by a True Sake pal - Melinda Joe - for the Japan
Times. This piece is the most recent and accurate portrayal of what
the current condition actually is within the industry. But I must
stress it could all change tomorrow. Or the day after!
Sake fights fallout of Japan's triple disaster »
In the meantime we have a lot of great sakes. Our importers and
distributors all have various tales to tell, but the overall
impression that we are hearing is that enough product is getting
through and it's almost business as usual. I think the update in the
June issue of the True Sake Newsletter will be more telling. So stay
tuned!
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Sake Support - What You Can Do To Help Japan Recover!
Family and friends keep asking me what am I going to do? Looking at
the television screen they have predicted the demise of the sake
industry. The island of Japan is radioactive. Sake is radioactive. You
(we) are done for it! It's over. Game over. So they say. And to
entertain them I mention that I will be transforming True Sake into a
Korean liquor store called True Soju. "You're joking right?" "Right?"
The sake industry is going nowhere. This is a bump in the long road of
sake history and despite it being a real axle breaker we are going to
come out on the other end at some point. Sake is inevitable, so the
current crisis is just another challenge that we will face. A
challenge that we will overcome!
Why am I so confident? Because sake is awesome! It's truly one of the
most amazing "substances" on earth. From the history to the flavors,
from the packaging to the drinkability, from the incredible production
process to the versatility of each and every brew sake is unlike
anything we have ever been enticed by. As such I believe in sake. I
believe that sake is not destined to leave this great planet. Still
asking why?
Firstly, sake production is not confined to Japan. There are breweries
and brewers all over the world. They will continue to make better and
better sake. Secondly, sake production in Japan is not all localized
in the Fukushima area. Every other - non damaged or exposed -
prefecture is still making sake and planning on next year's
production. They are not quitting. In fact, there is a reinvigoration
of sorts consuming the sake industry. Thirdly, and this too can be
considered a silver lining, the people who sell sake are damn good! We
have been battling "perception" issues about sake from day one. And we
continue to power through negative or misperception issues on a daily
basis. This whole "radiation thing" is just another perception issue
that we will plow through. Been there and done that!
In a sense, I am looking forward to the perception battle that we will
soon be waging albeit on a different level. I say bring it on. Let's
hear those voices saying "Oh I don't want to drink radioactive sake."
"No way will I drink nuclear sake." "I don't want my pee to glow."
They will come and we will crush them! Plain and simple. That's what
we do; we shatter misconceptions. We destroy misperceptions. We in the
west have been hand selling a product for more than ten years to a
market that was clueless and even worse. We will not let the ignorant
steal the day. We have a superb product and we will prevail.
That's what we will do! But what can you do?
Start first by purchasing "Tohoku" or northern Japan sakes. (There are
actually 6 prefectures called Tohoku, but we are only focusing on the
ones that were the hardest hit by the disaster. For example Yamagata,
Aomori, and Akita are also Tohoku, but they were not as severely
damaged as these other prefectures.) That was the first reaction and
effort in Japan that took hold. The shelves of sake stores were
emptied of sakes from the north. It was an act of sake lover's
brotherhood. It was an effort to say, "we are there for you." And I
feel that we should do the same here in the US. If you would like to
help then see the following list of great sakes and "Buy Tohoku."
Granted some of the prefectures of the north are not on the list as
they were not as damaged as the others.
Our cry for you to drink sake was not the first. That honor went to
Kosuke Kuji, the owner of a brewery called Nanbu Bijin, who went on-
line via a viral video imploring his fellow countrymen to buy and
drink sake.
Tohoku brewers: 'Drink without restraint!' »
The order in Japan was to forgo drinking sake in spring celebrations
to honor the dead and destroyed. But this brave sake warrior said no
way! He said the best thing people can do is to drink sake and support
the recovery via palate and pocketbook.
We wholeheartedly agree.
Check out the following list of "Tohoku" and non-Tohoku sakes that we
currently stock at True Sake and do your best to help the recovery
efforts.
These next prefectures are not Tohoku, but they suffered badly because
of the radiation situation.
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Gunma Prefecture:
Mizubasho Ginjo & Mizubasho Junmai Daiginjo (If you want we can
special order them.)
Tochigi Prefecture:
Kaika Junmai, Kaika Junmai Ginjo & Kaika Junmai Daiginjo (If you
want we can special order them.)
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Sake Silver Linings - What Good Has Come Out of The Disaster?
Amongst any tragedy and any massive case of misfortune something good
must escape - some little twig of positive energy, some form of
goodness, some minuscule smile that reminds us that there is a light
at the end of the tunnel. Some call this a "silver lining." Are there
or have there been any silver linings in the horrible Fukushima triple
disaster? You bet! Amazing stories of survival, amazing stories of
how buildings stood when gravity wanted otherwise, amazing stories of
humanity, and of course civility in the face of pure pain and anguish.
In a sense the Japanese response to their incredible misfortune has
been a silver lining.
But what about in a sake sense? Have there been any silver linings in
and around the sake industry that we can see as a positive, semi-
positive, or a "well that's sort of okay" outcome? To a certain degree
I feel that there are a few, perceived and otherwise. But to venture
here I do not want to discount the emotional and painful side of the
story. I do not want to belittle the seriousness of the shocking
events by thinking in terms of what's good for the "business" side of
the equation. So please forgive my absence of taste by thinking in
terms of what's good for the betterment of sake in the face of pure
hell.
Herewith are my personal silver linings for the sake industry in the
midst of one of the most trying periods in the amazing history of this
ancient and glorious libation.
- People are thinking about sake!
What's the old expression - even bad news is good news if people
are talking about you. At least sake is in the news.
- Sake has a newfound responsibility!
Yes indeed! As sake is Japan's drink, similar to beer to Germany
and wine to France, all the eyes of the world are on this
beverage as it represents a way to help a nation. I would drink
lots of German beer or French wine if the tables were turned. I
would feel an honor to help in some small capacity. Sake has a
real chance to help the recovery process for an entire nation.
It's liquid pride - it's liquid aid! (Please read the section
"Sake Support" in this newsletter)
- The sake community has come together!
I am in awe of how tight an already tight community has come
together. The brewers have always been close and very affable to
each other from huge breweries to those that have 5 or less
employees. The camaraderie of the industry is unquestionable,
but this devastation has brought about a new depth in
brother/sisterhood. I was and still continue to be amazed at the
selflessness, the support the family-like hug that has been
occurring. These competitors - these business opponents - are
all locking arms in support for one another in such a dire time
period in the existence of their very own family breweries. What
is the phrase, "If it doesn't kill you it makes you stronger."
Well a very tight bond has been made even stronger. It's
inspiring.
- The secondary sake community has come together!
Sake is a business, and as such it has a structure like all
businesses - sell more than the other guy. In the west we have
many partners in the business of sake. At times, as I have noted
here in the newsletter it can be bitchy, mean spirited, selfish
and not great for the betterment of sake. Importers,
distributors, retailers and restaurants all competing to sell
more sake even if that means ill will on the "other guy." We too
have a family/brotherhood, but it pales in comparison to the
brotherhood of the brewers. But, I am deeply moved by how close
we have come together in the face of this festering disaster.
The tragedy has brought us together more than I have seen in the
last ten years of studying the sake industry. Only good can come
of this. Once closed lines of communication have been opened for
such a glorious cause. We all have a common bond, but that bond
has become so much tighter and more pure, and with all of the
adversities out there before the tragedy it has created a new
"betterment" environment.
- A chance to clean up the inventory backlog!
Of course my early thoughts were, "How will I get sake to my
customers if it's being blocked from arriving in the US?" My
immediate response was, "Wow! I hope my importers and
distributors have enough stock." This was followed by the
knowledge that they are sitting on a lot of inventory. And this
was - smirking - followed by my next thought that, "Man! They
have a lot of old inventory, and perhaps old sake may be all
that we will be drinking." Follow me here! The subsequent
thoughts are that we owe it to the industry to consume this
"long in the tooth" supply of older sakes. In a sense, this
tragedy represents an opportunity to clean up our reserves. This
is a good chance for distributors/importers to plow through the
older inventory to make room for "fresher" sake.
- A painful introduction to Northern Japanese (Tohuku) sakes!
If you are a sake drinker you owe it to yourself to drink up
Tohoku sake. There was an instantaneous rush to buy "Northern"
sake in Japan right after the disaster. Sake souls felt
compelled to help those who needed help the most, so they didn't
buy their favorite sakes, but rather tried new sakes (or old
familiars) from a different region outside of their sake comfort
zone. And we at True Sake will do the same. We will encourage
you to drink sakes from Tohoku, which are some amazing brews.
And as such, you may come to really enjoy sakes from a region
that may be damaged for quite some time. (Again please see the
section "Sake Support" in this newsletter)
- Sake has given us the ability and responsibility to lead!
This tragedy has given Americans the chance to be proactive and
the ability to lead by example. Two days after the realization
that "radioactivity" was part of the equation, a very dear
friend who sells retail sake in Germany sent me an email saying
that the very hypersensitive Germans have shunned everything
from Japan. She warned that it was a full block based on mental
perception, rather than fact. She lamented that Americans don't
over-react like the Germans and other European nations. In a
word she was envious that we don't panic. Now couple this with
the fact that the Japanese, who themselves are "the" most
hypersensitive folks on the planet and would ban everything
through and through from a nation facing similar problems, and
you get a scenario where we must lead by example. This crisis
has given us a brilliant opportunity to remain calm and drink
strong! And for this I believe the best silver lining is our
chance to help the best way that we can - to drink for an
industry and a nation that needs our calm heads and our stellar
sake constitution.
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Sake Salvation - Thank God For Sushi!
The irony is not lost on me. How tired are you of hearing ol' Beau
Timken beg people to think outside of the box and not think that you
can only drink sake while eating sushi? How many years have I been
groveling for your inkling of a chance to try sake with western foods?
How many years have I been daring you to take the "Sake Challenge" by
bringing sake to any restaurant that doesn't have a Japanese name in
it? How many times has the SF Chronicle sent a reporter to follow me
in my pursuit to get sake even considered in a western restaurant? I
even have a huge tattoo on my back that reads SAKE NEED NOT SUSHI.
So, imagine the Cheshire grin on my face when I utter the words "Thank
God For Sushi!" Why? Well, that very tight bond between your sushi
dinner and sake may be the lifeblood for sake's salability and
stability in the near term. Yup! I said it. Sake's near term "future"
may depend - again - on the popularity of sushi. In a word, we are
addicted to sushi! Must have it! Sushi night! Favorite Sushi Place!
"Let's get sushi." Sushi Sushi Sushi! Sushi for lunch! Sushi Date! We
as a people are hopelessly addicted to this incredible "invention" of
raw fish on rice or otherwise.
And in this scenario of radioactivity we may not drink something or
eat something from a potentially infected area unless of course it is
sushi! Our addiction to this incredible delicacy will outweigh any
form of consequence due to contamination. We are sushi sluts! We are a
nation of sushi junkies who will not give in to the possibility that
our stools may glow in the morning. Rapid hair loss is no reason to
abandon the scrumpshishness of sushi. And considering that 9 out of
10 people have their first sake at a sushi restaurant, then we are
indeed beholden to the "other" rice product.
All hail sushi! And when you're there drink some sake!
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Sake Efforts - The International Wine Challenge Judges 468 Sakes!
The IWC - International Wine Challenge - is the largest wine tasting
in the world, and they have honored sake by adding our beloved drink
to their tasting program. Each year more and more entrants have joined
the tasting process and I am certain that you have seen the IWC
stickers or "neckers" on some of the winning sakes that grace our
shelves at True Sake.
I have been a judge for the event for two years - was supposed to
judge last year but that darn volcano in Iceland sent a volcanic ash
cloud over Europe that closed airports. Most of the Japanese judges
and I got screwed by the cloud! No tasting for us! (How many natural
disasters must cross my path? Geesh!)
Herewith is a quick email that I sent from the event and then I will
go into greater detail in the June Newsletter after the medalists are
announced on May 17th. (International Wine Challenge »)
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The most sakes to date 468. The quality was amazing. The disparity
between the western palate and the Japanese palate has also closed
quite a bit.....several years back the two tastes were miles apart....
this time very similar....same judges too....interesting. I still
don't know the results myself... the grand champion was one of the
best sakes that I've ever tasted..... They also did some new
categories this year..... Junmai - Junmai Ginjo/Junmai Daiginjo -
Honjozo - Ginjo/Daiginjo - Koshu. We also tasted in a new order -
as I typed above.....last two years started with Honjozo... Finally -
as I and many other judges from Japan could not make it to London
(volcano ash) last year they filled our slots with wine sommeliers,
who had a real problem judging the sakes without thinking in terms of
food pairings. Many selected sakes for their food pairing abilities....
There was a long discussion about not thinking in this regard this year.
I had a very good time speaking about the trends that we have both been
a part of for the past ten years. What stands out most for me was the
overall quality of the sakes. Truly fantastic.
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Not only was I the sake panel chairman, but I was also asked to speak
at the Master Class seminar immediately following our tasting. I
initially intended to speak about the marketing, branding, and
movement of sake in the West for the past decade, but I felt compelled
to speak about the disaster as well. One of the audience members was a
woman by the name of Keiko Yamamoto, who is a sushi guru and has her
own website called Sushi Queen and she
shot her own phone video of my talk. It's a little "handheld," but you
can get the gist of the discussion.
Youtube - SushiLesson's Channel »
Again, I will speak more about the IWC in the June Newsletter.
Likewise please see this month's "True Sake In The News" where you
will find a Japan Times article about the tasting and panel discussion
thereafter.
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Sake Images - Photos From The Soul Of Sake
Please be a part of our new "Sake Images" section by contributing your
very select sake related photographs. I'm not looking for a batch of
your pictures, rather I'd like to see one or two really powerful shots
that could be in a brewery or at your own home tasting or event.
Quality over quantity here people! And then write one or two sentences
(if you want) about the picture that we can share with the other
readers.
Please send these very specific and stellar photos to
info @ truesake.com with the subject line "Sake Images"
This month's Sake Image is from yours truly. It was taken on the day
that I arrived in Japan and was racing from Tokyo Station to Niigata
City on the Shinkansen. To me it symbolized the innocence of daily
life. A simple train ride sake. One day a can of sake on the train,
the next day a magnitude 9.0 earthquake that shook the world. Life can
change so instantaneously that we must continue to appreciate the
moment.
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True Sake In The News - Japan Times
This piece is another Japan Times take on the "internationality" of
sake and features the International Wine Challenge in London. And yes
my quote has been getting some yucks!
Sake lovers congregate at international event
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Sake Events - True Sake Mystery Tasting & Sake San Jose
May 19th - True Sake's First Mystery Tasting
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WHEN: Thursday, May 19th from 5-7pm
WHERE: True Sake
WHAT: This is our first mystery tasting, because aren't you tired
of knowing everything? Just stop by the store and taste some
"Truly" unique sakes (some are not available in the US) that will
bring a smile to your face.
HOW MUCH: One buck (or more!) We will have the donation box for
the recovery and relief effort for Japan nearby.
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May 26th - Sake San Jose
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WHEN: Thursday, May 26, 2011
5:00 pm - Opening Ceremony and Registration
5:30 pm - Sake Tasting
5:30-7:30 pm - Akiyama Premium Sake Tasting
WHERE: Japantown in San Jose. On Jackson Street Between 3rd and 7th Streets
TICKETS: $40 for Pre-event / $50 for Day of / $80.00 for Akiyama
Premium Sake Tasting
DETAILS: Sake San Jose »
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As you know I have supported the Sake San Jose effort from year one
and believe that it is a great time for a great cause. My table has
continually been one of the most fun, and they are offering a new
premium tasting for the hard core folks such as yourself, and I will
be acting as a sake sommelier for this part.
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New Store Arrivals - More Spring Namas
Gokyo Arabashiri
From Yamaguchi Prefecture. Junmai.
SMV: 3.5 / Acidity: 1.75 / Yeast: #9
This year only 60 bottles of this complex, rich Junmai nama are
available at True Sake--in the entire country indeed. We kindly
ask for a limit of two-bottle per a customer. This way, many
people have a chance to try this exclusive brew. $40 (720ml)
Denshin Haru "Spring"
From Fukui Prefecture. Junmai Ginjo Nama.
SMV: +3 Acidity: 1.4
This is a first time nama to True Sake and the packaging alone
makes it a great gifter, but the sake itself would appeal to all.
The nose on this unpasteurized sake is a collection of sweet rice,
cherry, melon, spring herbs, and floral notes. Nama sake is
supposed to drink bright and Denshin does not disappoint. Clean,
fresh, and sprightly behold a carnival of exotic flavors from koji
rice and clover honey to chestnuts and dry melon. Frisky and fun
with a zesty and semi-sweet personality that masks a hint of
sourness, which drinks almost tangy. A smaller vessel brings forth
more tingle and a larger glass drinks a little sweeter. If you are
a cocktail drinker this brew would dance to your tune of multiple
flavors and feelings. WORD: Bright WINE: Nouveau Beaujolais BEER:
Zesty Pilsners FOODS: Cuisine's with brightness - spicy, vivid,
complex fare. $33 (720ml)
Masumi Arabashiri "First Run"
From Nagano Prefecture. Nama Junmai Ginjo.
SMV: -3 / Acidity: 1.8
This is our 6th year carrying this extremely popular unpasteurized
sake that has evolved into a reliable and expressive sake that
changes a little each year. This version is far smoother with an
acidity play that balances out the sweetness. The nose is gentle
collection of citrus, cherry and lemongrass aromas. Velvety, lush
and fat the viscous fluid is filled with honey, citrus, powder
sugar, and lemon drop flavors. A very solid nama that is tasty on
it's own but excels as a food pairing partner. This year's "First
Run" has a more controlled and less brash feeling, which appeals
to Ginjo drinkers. WORD: Smooth WINE: Pinot Noir/Chardonnay BEER:
Sweet ales FOODS: The works! Throw the kitchen sink at this brew
from spicy fare to sweet and savory. $33 (720ml)
Watari Bune 55 "Ferry Boat"
From Ibaraki Prefecture. Nama Shiboritate Junmai Ginjo Genshu.
SMV: +4 / Acidity: 1.4
The rice used for this unpasteurized sake is "heirloom" and was
lost to history. They found 14 grams of the grains in a forgotten
drawer and revived the Watari Bune rice varietal. The nose on
this historical sake is a collection of mint, blueberry, melon,
and cucumber aromas. Fat but light. Clean but wide. Smooth but
tingly. Fruity but dry. This nama is extremely expressive and
works in mysterious ways. There are many flavors on many levels.
Be on the lookout for honeydew, white grape, young plum, blueberry
and veins of mint tones on a controlled and balanced fluid that
drinks pretty dry for all of the fruit action. As fluid warms a
sneaky mint-flavor emerges and the acidity creeps up. A semi-dry
full bodied nama that is very food friendly. WORD: Dry (For a
Nama) WINE: Snappy reds/crisp whites BEER: Crisp ales FOODS:
Everything! From light and clean to big and bad! $34 (720ml)
You can review many of our sakes on our web site.
Our inventory list is here.
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True Sake Selects - Team True Sake Select Monthly Brews of Note
Miwa's Pick:
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Hakurakusei Junmia Ginjo
From Miyagi Prefecture. Simply put this brewery was completely
damaged by the earthquake.
I have only 6 bottles of this sake. $36 (720ml)
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Takami's Pick:
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Kotsuzumi Tokubetsu Junmai
From Hyogo Prefecture / SMV: +9 / Acidity: 1.3
Brewed from unique sake rice "Hyogo Kita nishiki". Pure rice
flavor and a hint of creamy taste. Dry finish with Elegant Aroma.
Enjoy with chilled, room temp and even warm! $22 (500ml)
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Miwa & Sake - Thank You for Your Donations
Thank you to everyone who donated to the Northern Japan Earthquake
Relief Fund by
Japanese Cultural Community Center of Northern California. Through our donation box at the store, True Sake
customers (yes, you!) have donated over $1300 so far. We will continue
our effort to support the people of Tohoku region through this relief
fund.
Please join us at "True Sake's First Mystery Tasting" on Thursday May
19th, 5-7pm at True Sake. (If you donate $20 or more, we have a nice
but limited number of gifts for you.)
Best regard,
Miwa Wang
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"Ask Beau" - "Care to share any more stories about your Japan trip?"
Carolyn S from Stamford CT asked a pretty appropriate question and my
initial response was to say Nope! What happened in Japan stays in
Japan. That said I will mention one brief event that should
demonstrate how wacked out my trip was and still remains. If you know
me, then you know that I always travel with my trusty little black
book. What's in said little black book? No - not names and phone
numbers. When I am in Japan I write things down. I write everything
down. I record all of my sake activities. From brewery tours to late
night izakaya drinking bloodbaths. It's all in there. I even do
sketches, and I can't even draw. These black books are incredibly
important to me. They have recorded my love affair with sake.
Well on this last trip I was putting the book to great use.
Descriptions of brewery tours to Kikusui, Ichishima, Koshi no
Tousetsuka, Minenohakubai, Kirin-Zan, Kanbara, Shirataki Jozen,
Hakkaisan etc were faithfully recorded. Also enclosed were wonderful
accounts of looking for sake trouble in the Niigata City sake scene. I
ate at numerous restaurants known for their sake selections, and went
to several sake stores to see what was trending. It was all in the
book.
Then I went to Tokyo to enjoy some more sake science. One evening I
ventured to a hotel restaurant, and enjoyed an amazing sake
experience. The bar was driven by a kikisake-shi - sake somm - who has
a deep love for sake and has even deeper sake pockets/budget to buy
great sake. When I venture around sake town I never introduce myself,
rather I simply enjoy seeing sake from another perspective. Basically
we (was joined by a friend) went in as tourists. Upon first inspection
of the menu I stammered "This place is supposed to be awesome with a
menu like that?" It was quite plane Jane. The sake sommelier then
mentioned that he had "a lot of sake off-menu".
So I decided to do some flights. First I wanted some nama-zakes. I
cannot get enough when I am in Japan. I asked for a flight of unique
namas. He brought out three brews and we enjoyed a nice collection of
flavors and feelings. I think he noticed that I was taking notes and
photos of the sakes. Then for the second flight I wanted to play, so
we asked for three sakes with distinctive acidity levels. His eyebrows
shot up. After this flight I then asked for another three sakes, but
this time with distinctive amino acid levels. It was great. He did a
brilliant job of bringing out some serious brews that all hit my
initial mark. I was in heaven and he was stunned as some white guy was
asking him the most unique sake requests that he had ever heard.
As I mentioned, I don't introduce myself. I just simply enjoy the
experience of sake. But when we asked for the check he came around the
bar and said that he knew me and that I was a very famous man. I hate
that! Sake is famous and we are all part of the ride. We exchanged
cards and I was in a state of bliss walking out of the bar. We then
took a cab to a restaurant in Shinjuku. Upon existing the cab I
realized my black book was gone. Nooooooooooo! We raced back to the
bar. It wasn't there. It must have fallen out of my jacket pocket in
the cab. It was gone!
I still believe that the book will eventually get back to me. There
were many business cards other than mine enclosed, and I hope that it
will find its way home. That said - it was a small testimonial to how
powerful that sake tasting was for me. Everything happens for a
reason. Perhaps I was meant to remember that night and the entire trip
by thought alone.
Please send your sake specific questions to
askbeau2 @ truesake.com. (This
address is not for general questions and I only review the questions
once per month. All other correspondence should use
info @ truesake.com.)
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The SECRET WORD
Ah, at last we have reached the end of this Newsletter and that of
course means that we have come to the now-famous SECRET WORD. To those
who are new the SECRET WORD is a chance for you to try a sake of note
for half of that sake's original price. Just for reading this
Newsletter. It is our way of saying thank you for trying to understand
the wonders of sake.
Please remember the rules: only one bottle per reader, and don't tell
your buddy at the moment if he/she isn't a Newsletter subscriber,
always use a hushed or secret agent voice when saying the SECRET WORD.
Lastly for those who have their sakes shipped, this month we man not
be able to include the SECRET WORD since it is unpasteurized. If you
are one-day delivery zone, you can. Thank you for understanding.
This month we are featuring Nanbu Bizin Tokubetsu Junmai Nama. Because
this is unpasteurized sake, you will find it in the nama section of
our refrigerator, not in the usual spot. We would normally sell this
sake for $25, but for you sake jockeys we will part with this 720ml
for $15. And the SECRET WORD is...check your email inbox -
We only give out the
SECRET WORD in the mailed Newsletter! So
sign up for the Newsletter!
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Thank you for reading!
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